POWERADE | LEBRONTIME

ADWEEK: LeBron James Drops a New, Nearly Hour-Long Training Video for Powerade

ADAGE: Last Night's New Ads: Watch LeBron James Train for Powerade, Tom Watson Coach for MasterCard

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See the full hour-long training video I worked on on YouTube. Below you can see the teasers released leading up to the launch of the full length training video.

POWERADE LEBRONTIME | "ONLINE PRE-LAUNCH"